• September 26, 2025

Matthew Berry 2024 Love/Hate: Fantasy Football Draft Targets & Avoids Analysis

You know draft season is really here when Matthew Berry drops his annual Love/Hate list. That thing's like the fantasy football holiday we all secretly mark on our calendars. This year's Matthew Berry Love Hate 2024 edition? Man, it's already causing more arguments in my league group chat than that time Mike drafted a kicker in the 7th round. Let's cut through the noise and break down what actually matters for your draft.

My Two Cents: Look, I've been using Berry's lists since my college days (won't say how long ago that was). Some years they're golden, other times... well, remember when he was all in on Le'Veon Bell during his holdout? Ouch. But even when I disagree, it always makes me think. That's why we're diving deep into the Matthew Berry Love Hate 2024 analysis today.

What Exactly IS the Matthew Berry Love/Hate List?

For the newbies, every summer Matthew Berry – you know, the guy from NBC Sports, formerly ESPN – drops this massive list of players he's loving (targets) and hating (avoids) for fantasy drafts. The 2024 version dropped last week, and folks are already printing it out like it's the draft bible. It's not just about names though. Berry explains why he's in or out on guys, often digging into stats you wouldn't normally check.

Seriously, why does it matter? Because whether you love him or think he's overrated (plenty in both camps), his analysis moves the needle. When Berry talks, Average Draft Position (ADP) shifts. Your league-mates read him. Ignoring the Matthew Berry Love Hate 2024 report is like walking into a final exam without reviewing the study guide.

Where to Find the Official Love/Hate 2024 List

Good luck finding the full thing without a subscription! NBC Sports Edge (his current home) has it locked behind their premium content. Yeah, annoying. You'll find snippets everywhere though – Twitter threads, Reddit summaries, fantasy news sites. But if you want the full Matthew Berry Love Hate 2024 experience with all his reasoning? You'll likely need to pay up or know someone who did. Kinda frustrating when you just want the info, right?

Berry's Biggest 2024 Loves: The Guys He's All-In On

Okay, let's talk names. Berry's going heavy on these guys in his Matthew Berry Love Hate 2024 list. Think high-ceiling targets where he thinks the draft price is still a bargain.

Quarterbacks Berry Can't Get Enough Of

PlayerTeamCurrent ADPBerry's Key ReasonMy Reality Check
Anthony RichardsonINDQB6Elite rushing upside, improved WRsHealth is a HUGE if. Missed 13 games last year.
Jordan LoveGBQB8Finished QB4 final 8 weeks, young weaponsLove the value here. Late QB target.
Kirk CousinsATLQB12Stacked weapons, safe floorComing off Achilles. How mobile?

Richardson's the headline grabber. Berry's practically shouting from rooftops about his league-winning potential (projected 700+ rushing yards). Feels risky to me though. That guy takes hits.

Running Backs Getting Berry's Stamp of Approval

PlayerTeamCurrent ADPBerry's Key ReasonMy Knee-Jerk Reaction
Jonathan TaylorINDRB5Full offseason healthy, Richardson helpsFinally feels safe again. Worth the price.
James CookBUFRB15Top 5 in yards after contact, clear lead roleWorried about Josh Allen vultures.
Zamir WhiteLVRB24Volume monster with Jacobs goneRaiders offense though... yikes?

Zamir White at RB24? That's a classic Berry "love" – betting on opportunity. But man, watching the Raiders offense last year was like watching paint dry. Can he really overcome that? Berry seems convinced in his Matthew Berry Love Hate 2024 analysis.

Personal Experience: I grabbed James Cook late last year based on early Berry buzz. Won me a playoff game. That's the upside when these mid-round "loves" hit. But I also got burned by his Elijah Mitchell hype train two years back. Volume doesn't always equal production.

The Hate List: Players Berry Says Fade at Their ADP

This is where Berry gets spicy. He's not just avoiding these guys; he's actively warning you away in the Matthew Berry Love Hate 2024 report.

Quarterbacks Berry Thinks Are Overpriced

PlayerTeamCurrent ADPBerry's Key Concern
Justin HerbertLACQB5New system, lost Ekeler, weak WRs after Allen
Trevor LawrenceJAXQB9Questionable weapons, offense struggled late 2023

Herbert at QB5 feels too rich for Berry's blood. Can't blame him. Losing Keenan Allen stings, and that defense might force less shootouts.

Running Backs Matthew Berry is Cold On

PlayerTeamCurrent ADPBerry's Key ConcernMy Counterpoint
Josh JacobsGBRB10Sharing with Aaron Jones? GB throws more.He's always gotten volume. Talent wins?
Rachaad WhiteTBRB12Inefficient runner, TD regression comingBut who else gets the carries there?
Javonte WilliamsDENRB20Still recovering? RB committee loomingThis feels right. Avoided him last year.

Rachaad White hate surprised me. Dude was a target hog last year. Berry's betting heavy on efficiency metrics catching up to him. "Volume is king" truthers are screaming right now.

Wide Receivers: The Good & The Bad According to Berry

This is the meat of any draft. Berry’s 2024 WR takes are causing some serious debates.

Wideouts Berry Loves for 2024

  • Chris Olave (NO): Berry's WR1 love? Sky-high target share, Carr trusts him. Only concern is that offense stalling. ADP: WR7.
  • Drake London (ATL): Cousins upgrade huge. Big red-zone threat. ADP: WR16 feels like a steal per Berry.
  • Christian Kirk (JAX): Value play! Was WR12 before injury. ADP: WR35 is criminal. Berry pounding the table.

Wideouts on Berry's Hate List

  • Davante Adams (LV): Oof. Berry cites QB hell and age risk. ADP: WR10 too high for that mess. Feels harsh, but... the Raiders QB situation IS awful.
  • DeVonta Smith (PHI): WRBC with AJ Brown limits ceiling. ADP: WR15? Berry says WR20-25 range more realistic.
  • Jaylen Waddle (MIA): Pricey for clear WR2 on own team. ADP: WR16 too rich with Hill dominating.

My Hot Take: Berry fading Adams makes sense statistically, but Adams is one of those guys who just produces. Remember his GB days? Still feels like a safe WR1 if he gets targets. The Matthew Berry Love Hate 2024 fade might be overkill.

Tight Ends: Berry's Sleepers and Landmines

Always a wasteland after the top few. Berry has strong opinions here too.

LoveHateWhy Love?Why Hate?
Sam LaPorta (DET)Kyle Pitts (ATL)Insane rookie production, Goff loves himSlow start with Cousins? Still hype vs. reality
Jake Ferguson (DAL)David Njoku (CLE)Prescott's safety blanket, great red-zone roleTDs inflated last year? Watson's health?
Trey McBride (ARI)Dalton Schultz (HOU)Target MONSTER late last seasonCompetition from Mixon, Dell, Collins

Berry's McBride love feels spot on. That guy was uncoverable down the stretch. Pitts as a hate? Controversial! But how many years can we wait for the breakout?

Making the Matthew Berry Love Hate 2024 Work For YOU

Don't just copy the list! That's a recipe for disaster. Here's how savvy players use it:

  • ADP Arbitrage: If Berry loves a guy going in the 5th round (like Kirk), but the hype pushes him to the 3rd? Let someone else overpay. Stick to your board.
  • Fade the Public: When Berry hates a popular name (like Jacobs), see if it creates a buying opportunity if he falls further than he should.
  • Identify Consensus Breaks: Berry going against the grain (loving London, hating Adams) highlights debate points. Do YOUR own research on those.
  • Late-Round Targets: Berry's deep loves (like Zamir White, Christian Kirk) are gold for rounds 8+. Low risk, high reward.

The Verdict on Matthew Berry Love Hate 2024: Is it gospel? Absolutely not. Berry himself admits he whiffs. But as a thought-provoking, conversation-starting, ADP-shifting tool? It's unmatched. Ignore it at your peril, but worship it at your own risk. Use it as one voice in the room, not the only voice.

Matthew Berry Love Hate 2024: Your Burning Questions Answered

Is Matthew Berry Love/Hate still accurate?

Accuracy varies year-to-year and player-to-player. He hits big on some (Amon-Ra St. Brown hype train), misses badly on others. His value is in the analysis sparking your own thought process, not blind faith.

Where can I find Matthew Berry Love Hate 2024 for free?

Full list? Tough. NBC Sports Edge Premium has it. You'll find summaries on Reddit (r/fantasyfootball), fantasy news aggregators (FantasyPros, Sleeper news), and Twitter/X threads. Search "Matthew Berry Love Hate 2024 summary" or "Matthew Berry 2024 loves and hates".

What's the biggest surprise in Matthew Berry Love Hate 2024?

The Davante Adams hate was a shocker. Fading a proven elite talent due to QB concerns is bold. Anthony Richardson as his top QB love is also high-risk, high-reward.

Should I draft players on Matthew Berry's Love list?

Draft players YOU believe in, period. Berry's list is a powerful input – maybe bump a guy up your list if you were borderline and Berry makes a compelling case. Never draft someone solely because Berry likes them.

How does Matthew Berry decide his Love/Hate picks?

He combines stats (target share, efficiency metrics, SOS), film study, team context (offensive line, QB, scheme), injury history, and projected opportunity (volume). He often targets players he thinks outperform their ADP.

Is there a Matthew Berry Love Hate 2024 PDF?

NBC Sports Edge typically publishes it as premium online content/subscriber perk. PDFs circulating are usually unofficial summaries or potentially paywalled content shared improperly.

Will Matthew Berry update the Love/Hate list before Week 1?

Sometimes he does a "Hate Revisited" or minor tweak based on preseason/camp news, but the core list usually stands. Follow him on Twitter (@MatthewBerryTMR) for late updates.

Who does Matthew Berry love for fantasy football sleepers in 2024?

Check the later rounds! His 2024 sleeper shouts include Christian Kirk (WR, JAX), Zamir White (RB, LV), Jayden Reed (WR, GB), and Trey McBride (TE, ARI).

Look, at the end of the day, the Matthew Berry Love Hate 2024 list is like getting draft notes from that really smart, slightly obsessive friend. Useful? Absolutely. Law? Nope. Print it out, scribble your own notes in the margins, argue with it, but for heaven's sake, don't ignore it. That ADP shift is real. Now go win your draft. And maybe send Berry a thank you note if Kirk Cousins throws 30 TDs.

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